At MINE, fair pricing starts with our diamonds. Grown in labs, these diamonds are chemically, optically and physically the same as the stuff from below the Earth's crust. But because we avoid the outrageously high costs of mining, we're able to deliver them to you at half the price.


Diamonds aside, the fine jewelry industry is notorious for 6-10x markups. At MINE, we do things differently. By partnering with the world's best manufacturers and selling our pieces directly to you, we cut out unnecessary costs. The result is diamond jewelry that's just as high-quality as traditional luxury brands. But for a whole lot less.